A press conference was held in Paris on Wednesday 9 September 2015, during which Pascal Marchand, EuroCave CEO, and Etienne Mercier, Director of the IPSOS Opinion Department, presented the results of the survey conducted in July 2015 on "How the French preserve their wine?".
Who are the French people who store wine in their homes?
What is the average value of stored wine, how many bottles are stored?
What motivations push French people to store wine?
Philippe Faure-Brac, the world’s best wine expert, was also present to share his experience and react to the information that emerged from this survey.
The survey was conducted on a population sample of 100 persons aged 30 or over between 2 and 10 July 2015.
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